lead magnet names
How to Name a Lead Magnet That Gets Clicked
Your lead magnet can be packed with value—but if the name doesn’t grab attention, no one will download it.
Why Your Lead Magnet Name Matters
Most marketers focus on the design or delivery of their lead magnet—PDFs, templates, swipe files. But none of that matters if the title doesn’t spark interest.
A weak title = no clicks
A strong title = curiosity, clicks, and conversions
❌ Boring, Literal Titles That Kill Conversions
● “SEO Guide”
● “Free Checklist”
● “Email Template Download”
These might describe what the lead magnet is—but they don’t sell what it does.
✅ What Makes a High-Converting Lead Magnet Name?
● It teases a specific outcome
● It addresses a pain point or goal
● It implies speed, ease, or exclusivity
● It feels tangible (checklist, kit, template, toolkit)
🔥 Lead Magnet Naming Formulas
1. [Number] + [Outcome] + [Timeframe]
“3 Emails That Turn Cold Leads into Clients in 24 Hours”
2. How to [Do X] Without [Pain Point]
“How to Build a Funnel Without Hiring a Copywriter”
3. The [Adjective] [Type] That [Benefit]
“The Lazy Funnel Template That Converts Like Crazy”
4. [X] Mistakes You’re Probably Making
“5 Ad Copy Mistakes That Are Killing Your CTR”
💡 Real Lead Magnet Name Examples
● “The 10-Point Funnel Fix Checklist”
● “The Welcome Email Blueprint for Coaches”
● “Headline Swipe File (Used by 7-Figure Launches)”
● “The Funnel Copy Toolkit (Plug-and-Play Templates)”
🛠️ Use LeadScripts to Name Your Freebie in Seconds
Inside LeadScripts, just:
1. Describe your audience and outcome
2. Select “Lead Magnet Naming”
3. Instantly generate dozens of swipe-worthy options like:
● “The [Result] Template Vault”
● “[X] Secrets Most [Niche] Don’t Know”
● “Before You Launch: Use This Checklist”
You can even generate subheadlines and CTA buttons to match.
Want the complete guide to writing lead magnets that convert?
👉 See our Lead Magnet Copywriting Guide
Get Started With LeadScripts Today
Join thousands of other entrepreneurs, businesses and agencies already leveraging the power of LeadScripts to create compelling marketing copy that truly connects with their ideal customer persona.
The Ultimate AI Copywriting Marketing Solution! 🚀
Downloads
COURSES
Made in the USA with ❤️ by LeadScripts
Copyright 2025
DISCLAIMER: Any sales figures stated on this landing page are our personal sales figures and in some cases the sales figures of previous or existing clients. Please understand these results are not typical. We're not implying you'll duplicate them (or do anything for that matter). The average person who buys "how to" information gets little to no results. We're using these references for example purposes only. Your results will vary and depend on many factors including but not limited to your background, experience, and work ethic. All business entails risk as well as massive and consistent effort and action. If you're not willing to accept that, please DO NOT PURCHASE THIS PACKAGE.