Published October 8, 2025
What if you could KNOW the exact PERFECT CUSTOMER (often called the buyer persona) that is just dying to BUY your product or service?
What if you could find these people in less than 5 minutes?
Knowing who your ideal customer is the fastest way to sell and scale your business.
There are 2 things you really need to focus on to start generating leads and scale your business.
The first is the buyer persona or sometimes called the customer avatar.
It is essentially a real world description of customer traits that describe your ideal customer.
For example, I created a coaching product in LeadScripts called Motherly Coaching.
Here's what it looks like:
Although you can't see the entire customer avatar, you can see that LeadScripts generated some very specific details that we can use when writing our marketing copy.
TIP: Marketing copy needs to focus specifically on your buyer persona OR you're throwing dollars to the wind.
This buyer persona is created instantly in LeadScripts after you answer a few questions about your product or service.
It literally takes less than 5 minutes but there's more!
The next thing after you have your buyer persona set is to focus on your customer's Pains and Fears.
What is your target customer struggling with?
Think short term and long term..
For example, for LeadScripts, some short term pains are:
...not knowing how to get started (marketing my product or service)
...finding new leads for my product or service
So, we focus on the pains of the customer to generate leads and target the buyer persona we created in step 1.
Instant Buyer Persona in 5 Minutes🎉
1. Login to LeadScripts and Click on Add New Product
2. Answer a few questions about your product or service
3. Walk through the Buyer Persona wizard to create your customer avatar
4. Start instantly generating high converting marketing copy specific to your buyer persona.
That's it!
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Join thousands of other entrepreneurs, businesses and agencies already leveraging the power of LeadScripts to create compelling marketing copy that truly connects with their ideal customer persona.